VERIFIED PARTNER
2885 10 Mile Rd NE, Rockford, MI 49341
For pricing & availability:
5 star
85%
4 star
11%
3 star
2%
2 star
1%
1 star
1%
9.5
Review score
13842 reviews
161 facilities
4848 Photos available
1313 Floor plans available
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Debbie T
-
Resident/client
5.0
We needed care
My husband and I require a lot of care. There is no way we could do this at home. We are grateful for the kind people that always give us lots of love and great care.
About the facility StoryPoint Rockford
Welcome to StoryPoint Rockford! This isn’t just a place to reside — it’s a place where our community members truly shine, and we are glad to share this experience with them. Our senior living options include independent living, enhanced living, assisted living and memory care. Throughout each service level, we strive to make every moment of every day something special. We know it’s the small details in life that make a difference. Every resident becomes a part of our family, and we work with each of them at their pace to create the experiences they want. StoryPoint Rockford is a place where residents can truly Shine. Everyday.
Learn more about the Best of Senior Living awards and this year’s winners.
See all 2026 award winnersSenior living options offered
Assisted Living
Memory Care
Independent Living
Pricing for StoryPoint Rockford
Total monthly costs depend on room type, select services, and the level of care needed.
Base fees by care type
Assisted Living
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Studio
Starting at $XXXX/mo
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1 Bedroom
Starting at $XXXX/mo
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2 Bedrooms
Starting at $XXXX/mo
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Semi-Private
Starting at $XXXX/mo
Memory Care
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Studio
Starting at $XXXX/mo
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Semi-Private
Starting at $XXXX/mo
Independent Living
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Studio
Starting at $XXXX/mo
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1 Bedroom
Starting at $XXXX/mo
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2 Bedrooms
Starting at $XXXX/mo
*Prices quoted are monthly rental charges and are provided by the communities themselves. Actual prices may differ due to one-time fees, timing and care services required. Speak with your Senior Living Advisor to learn more.
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StoryPoint Rockford
2885 10 Mile Rd NE, Rockford, MI 49341
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9.9
Review score
390 reviews
9.9
Review score
390 reviews
5 star
85%
4 star
11%
3 star
2%
2 star
1%
1 star
1%
9.6
Review score
58 reviews
9.6
Review score
58 reviews
5 star
67%
4 star
28%
3 star
3%
2 star
0%
1 star
2%
8.0
Review score
1 review
8.0
Review score
1 review
5 star
0%
4 star
0%
3 star
0%
2 star
0%
1 star
0%
7.7
Review score
8 reviews
7.7
Review score
8 reviews
5 star
13%
4 star
48%
3 star
13%
2 star
13%
1 star
13%
Studio
Starting at $X,XXX/moStudio
Starting at $X,XXX/moStudio
--Studio
Starting at $X,XXX/mo1 bedroom
Starting at $X,XXX/mo1 bedroom
Starting at $X,XXX/mo1 bedroom
--1 bedroom
Starting at $X,XXX/mo2 bedrooms
Starting at $X,XXX/mo2 bedrooms
Starting at $X,XXX/mo2 bedrooms
--2 bedrooms
Starting at $X,XXX/moActive promotion
No
Active promotion
No
Active promotion
No
Active promotion
Fee Discount
Reduces entrance fees required upon move in
Pet friendly
Yes
Pet friendly
Yes
Pet friendly
No
Pet friendly
Yes
Care types offered
3
Assisted Living, Memory Care, Independent Living
Care types offered
2
Assisted Living, Memory Care
Care types offered
2
Assisted Living, Independent Living
Care types offered
1
Assisted Living
Amenities at StoryPoint Rockford
Healthcare Services
- Staffing & Ancillary Services
- Memory Care
- High Acuity Care
- Incontinence Care
- Medication Management
- Diabetic Care
- Non-Ambulatory Care
Meals & Dining
- Room Service
- Professional Chef
- Pureed Meals
- Restaurant Style Dining
- Special Dining Programs
- Anytime Dining
- Meals Provided
- Gluten-free
- Organic
- International Cuisine
- Guest Meals
- Vegetarian
- Low / No Sodium
- No Sugar
Room Amenities
- Full kitchen
- Fireplaces
- Kitchenette
- Respite or Short Term Stays Offered
- Garden View
- Wi-Fi/high-speed internet
- Handicap Accessible
- Wheelchair Accessible Showers
- Cable or Satellite TV
- Air Conditioned
- Private patio, deck, or balcony
- Ground Floor Units
Community Amenities
On-site dining options
- Café or Bistro
- Bar or Pub
- Private Dining Room
Transportation & parking
- Resident Parking Available
- Uncovered Parking
- Covered Parking
- Transportation at Cost
- Complimentary Transportation
- Property Convenient to Public Transit
Pets
- Dogs Allowed
- Weight Limit (lbs)
- Pet Care Available
- Cats Allowed
Common areas
- Meeting Room
- Barber Shop
- Private Bath
- Beauty Salon
- Indoor Common Areas
- TV Lounge
- Main Street Shops
- Library
- Indoor Atrium
- Outdoor Common Areas
- Central Fireplace
- Computer or Media Center
- Outside Patio
Recreational areas
- Raised Garden Beds
- Game Room
- Movie or Theater Room
- Piano or Organ
- Arts and Crafts Center
- Billiards Lounge
- Fitness Center
Services
- Housekeeping
- Grocery Shopping and Errands
- Laundry Service / Drycleaning
- Beautician
Languages spoken
- English
Activities
- Resident Band or Musicians
- Holiday Parties
- Bridge Club
- Gardening Club
- Live Well Programs
- Forever Fit
- Dances
- Happy Hour
- Choir / Singing Club
- Quilting or Sewing Club
- Bible Study Group
- Visiting Rabbi
- Current Events Club
- Activities On-site
- Qi Gong
- Brain fitness / Dakim
- Pet-focused Programs
- Community Service Programs
- Live Dance or Theater Performances
- Day Trips and Outings
- Men's Club
- Christian Services
- Sensory-based Programs
- BBQs or Picnics
- Art Classes
- Educational Speakers / Life Long Learning
- Stretching Classes
- Visiting Chaplain or Priest
- Reminiscence Programs
- Protestant Services
- Activities Off-site
- Other Religious Services
- Yoga / Chair Yoga
- Tai Chi
- Karaoke
- Cards / Pinochle Club
- Community Service Organizations
- Trivia Games
- Wine Tasting
- Montessori Programs
- Light Therapy Programs
- Devotional Activities Offsite
- Devotional Activities On-Site
- Cooking Classes
- Live Musical Performances
- Intergenerational Programs
- Wii Bowling
- Book Club
- Catholic Services
- Cooking Club
- Birthday Parties
- Walking Club
Reviews
for StoryPoint Rockford
Write a review
A Place for Mom has scored StoryPoint Rockford with 9.9 out of 10 using our proprietary review score based on 47 reviews in the last 2 years. Over all time, StoryPoint Rockford has 390 reviews with an average "overall experience" of 4.8 out of 5.
Overall Experience
4.8
Cleanliness
4.8
Friendliness
4.8
Care Services
4.7
Staff
5.0
Meals & Dining
4.8
Activities
4.7
Value for Cost
4.7
A Place for Mom has scored StoryPoint Rockford with 9.9 out of 10 using our proprietary review score based on 47 reviews in the last 2 years. Over all time, StoryPoint Rockford has 390 reviews with an average "overall experience" of 4.8 out of 5.
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Verified Review
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1-20 of 390 reviews
Debbie T - Resident/client
Assisted Living
April 30, 2026
We needed care
My husband and I require a lot of care. There is no way we could do this at home. We are grateful for the kind people that always give us lots of love and great care.
Don V - Resident/client
Assisted Living
April 30, 2026
Five stars
If I could give more than 5 stars, I would! The staff is incredible and the culture is great. I am hoping to return home someday, but for now I am doing rehab and they work me hard and set goals.
Ellen C - Resident/client
Assisted Living
April 30, 2026
Love this place
I truly love everything about this community. If you get the chance, they have a monthly brunch that is incredible. It's a beautiful display. The staff work extra hard and are always so helpful. Getting old isn't easy, but this place helps you the whole way.
Sharon R - Resident/client
Assisted Living
April 30, 2026
Love
I have made friends that are now family. Story point is my home and I am happy to be here. The activities are great, there is always something to keep you busy. Come visit soon!
Carl A - Resident/client
Assisted Living
April 30, 2026
Everything is great
We moved into StoryPoint in 2019. We were independent until just recently & now we are receiving services. The care + attention the team provides is amazing-they genuinely care. We love to see the culinary kids at night. They are a lot of fun & keep us young. I have some diet challenges but the food is great.
Judy L - Resident/client
Assisted Living
April 30, 2026
Such a special place
Where do I begin, this place is amazing. I have been here since 2017. For 9 years, I have been blessed to call Story Point Rockford, my home. Over the years, my health has declined, but I have added services and have everything I need. I always feel supported, valued and cared for. This community is special.
Eileen A - Resident/client
Assisted Living
April 30, 2026
Special place
Everyone here is so kind and treats us extra special. We have been here a lot of years, lots of changes but everything is great. The dining room staff are very sweet and always help me.
Anne D - Resident/client
Assisted Living
April 30, 2026
Peace of mind
There is always something to do at SP Rockford, but it stands out because of the people. It gives you peace of mind knowing you are in good hands.
Dan C - Resident/client
Assisted Living
April 30, 2026
Amazing
I can't say enough good things about Storypoint Rockford. It really feels like home.
Sally A - Resident/client
Assisted Living
April 30, 2026
The staff is great!
You won't find a better place. You can see it with the staff every single day! So kind and friendly always!
Emily M - Resident/client
Assisted Living
April 30, 2026
Home
The staff at Story Point go above & beyond. They are so dedicated and truly love what they do. Our community is beautiful and always clean.
Tom C - Resident/client
Assisted Living
April 30, 2026
Culture
The leadership team is built on culture. From day one when we moved in, every interaction has been excellent. We love the entertainment and the exercise classes. Five stars for sure!
Anonymous - Resident/client
Assisted Living
April 30, 2026
Community
I have had the pleasure of living in 2 different levels of care since coming to this community. I feel safe here - always! I love the music and activities, there is lots to do. You can even bring your pets!!
Rodney H - Resident/client
Assisted Living
April 30, 2026
After my wife passed away, my family moved me to Story Point Rockford. As difficult as that was at the time, I have made so many friends and I truly can't live by myself..... this is the next best place to be
Caring Daughter - Family/friend
Independent Living
February 24, 2026
Caring daughter
My Mom moved into Story Point about a year ago, into independent living. It was a big move for her, but it didn’t take long for her to adjust. The rooms are spacious, updated and clean. The staff is awesome. They are willing to help when needed, and super sweet with my Mom. And they also keep me informed about anything related to my Mom’s care and well-being. There are multiple activities each day for my Mom to participate in…she never misses bingo and always looks forward to cashing in her “bingo bucks” for tasty snacks. Story point also offers a weekly outing to Meijer, along with other outings. The food and meal service is excellent. The setting feels like a quality restaurant with different meal options each day and for each meal. We even had Story Point cater a birthday party for my Mom, and all of her family and friends who attended were super impressed (as was I). While Story Point isn’t the cheapest, the care, staff, cleanliness and overall experience are well worth it.
Response from StoryPoint Rockford
February 26, 2026
Hello,
Thank you for sharing such a detailed glimpse into your mom's experience with our community. It’s wonderful to hear that she has adjusted so well and is enjoying activities like bingo and our outings. We're glad our team has been able to support both her and you with updates on her care. It’s great to know that the birthday party catering made a memorable impression on your family and friends. We truly appreciate your recognition of our efforts and are grateful to have your mom with us!
Anonymous - Family/friend
Assisted Living
February 17, 2026
Appreciate the Care
My dad reacted badly when we first moved him in. The staff stepped in quickly to help us. I would recommend. Other feedback: make sure that the StoryPoint staff evaluates your loved one to help determine the appropriate location and care needed. We assumed that our Dad could handle Independent Living. Turns out he couldn't. He hid his issues pretty well while at his own home (of 50 years). But when he moved to a new and different place, his decline was magnified.
Response from StoryPoint Rockford
February 23, 2026
Hello,
Thank you for sharing your experience with us. It’s great to hear that our team was able to support you and your dad during a difficult transition. Your feedback about evaluating loved ones for the right level of care is invaluable, and we appreciate your recommendation. Thank you for being part of our community.
Tamela - Family/friend
Independent Living
February 11, 2026
Answered Prayers
What we like the most about the community is that they are there for us as well as the residents for emotional support. With all my heart I would recommend StoryPoint Rockford community to other families
Response from StoryPoint Rockford
February 12, 2026
Hello Tamela,
It's heartwarming to hear how much you appreciate the emotional support within our community. We strive to create a space where both residents and their families feel cared for and valued. Thank you for recommending us to others; it means a lot!
Anonymous - Family/friend
Memory Care
December 19, 2025
Overall good facility
My wife's stay @ StoryPoint was only 2 weeks in duration as she passed away there in Hospice care. The facility and staff were excellent.
My only "beef/complaint" with StoryPoint was being jerked around by management for over two months for a refund that was owed me. Too many calls & promises for payment. Not sure what caused the snafu but I believe StoryPoint overall is a good facility. I am certain that the facility I placed [name removed] in was high quality. The 2 weeks we were there I had the opportunity to watch the staff interact with the other residents and I never saw anything that gave me pause. This is a good place that handles their refund policy poorly.
Response from StoryPoint Rockford
December 26, 2025
Hello, thank you for sharing your experience with us. We’re glad to hear you found our community to be of high quality and that you observed positive interactions between our team and the residents. We sincerely apologize for the issues you faced regarding the refund process. Your feedback is invaluable, and we will work on improving that aspect. Thank you again for your insights during such a difficult time!
Ginger D - Resident/client
Assisted Living
November 17, 2025
Love it
We are very happy with our move to StoryPoint Rockford. The service has been great. Everything from our meals to our daily service has been outstanding.
Response from StoryPoint Rockford
November 18, 2025
Hello Ginger,
It's wonderful to hear that you’re enjoying your new home with us! We're glad our meals and daily service have met your expectations. Thank you for being a part of our community!
Jon N - Resident/client
Assisted Living
November 17, 2025
So Happy
I love Storypoint. The best thing about this place is the people. They have the greatest staff and its obvious that they care. Great Job!
Response from StoryPoint Rockford
November 18, 2025
Hello Jon,
We’re so glad to hear you love being a part of our community! It means a lot to us that you feel the care and dedication from our team. Thank you for your kind feedback and support!
Neighborhoods around StoryPoint Rockford
See what the neighborhood has to offer and what’s nearby:
Tips for evaluating your community options
Safety is a primary concern when seniors and their families look for Assisted Living. To ensure that a community meets your needs and expectations, we recommend that seniors and family members:
Know Michigan’s regulations for memory care. Each state has its own laws and inspection processes to ensure seniors reside in a safe environment. Depending on your state, you may even be able to look up inspection reports for the communities you’re considering. Learn more about Michigan’s regulations for memory care and download the Guide to Senior Living Licensure and Inspection Reports.
Tour the location. Touring allows you to speak to current residents and staff, and it helps you confirm the accuracy of the community description and photos. Use our touring checklist to help guide your visit.
Confirm the availability of required services. Before committing, make sure that the community offers all the services your loved one needs, and that those services can be provided within your budget.
Frequently Asked Questions about StoryPoint Rockford
StoryPoint Rockford offers Studio, 1 Bedroom, 2 Bedrooms and Semi-Private. Learn more.
A Place for Mom has scored StoryPoint Rockford 9.9 out of 10 using our proprietary review score. We assign review scores to give a more reliable view into senior living communities and home care agencies. Our review scores prioritize reviews that are recent — the past 24 months — because we know families need current information when choosing senior care. Those with many recent, positive reviews receive a high review score, while providers with few recent reviews — regardless of how positive — receive a lower review score. Communities with no recent reviews will not have a review score, even if older reviews are positive. The maximum A Place for Mom review score a community can receive is 10 points.
Call (616) 866-6300 to reach a resident at StoryPoint Rockford.
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The features and amenities that are displayed on this page contain marketing information provided by the community. A Place for Mom has not confirmed the completeness of the provided information, and cannot guarantee its accuracy. If you become aware of any information that should be updated or noted, please contact A Place for Mom. A Place for Mom uses the term “assisted living” to indicate that the community provides some level of assistance with daily living activities. It does not indicate that the facility meets official state requirements for level of care.
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